Qualified DTC brands, booked onto your calendar
We ran CRO, retention, and Amazon accounts before we ever wrote a cold email. That's why we know the signal to send and the person to send it to.
One real account, one month. Screenshot straight from the dashboard.
Five agency types, one playbook underneath.
Referrals got you here. They won't get you to the next stage.
PPC, listings, account management. Your clients churn the moment ACOS stabilises. Replacement never stops.
Testing and landing pages. Project work means your pipeline empties the day a build ships.
Meta, Google, TikTok spend. You're judged on a ROAS you can't fully control, and fired in the first slow month.
UGC and organic. The most commoditised lane. Your fastest client churn lives here.
Klaviyo and lifecycle flows. Your best margins, and the longest sales cycle to prove it.
Same five lanes. Here's what it looks like up close.
Pick a service line to see the exact signal and opening line we'd run for it.
Referrals aren't a system.
Growth is just replacement
Churn runs 18% a year on retainers, 42% on project work. You're not growing. You're refilling seats you already had.
Outbound isn't a volume game anymore
Mailbox rules tightened in 2026. The playbook your last freelancer used gets you flagged, not booked.
Generic outreach can't speak to a DTC brand
Every owner has heard "love what you're building" a thousand times. You need an email that names what's actually wrong in their account.
You win outbound by knowing the brand better than whoever emails them next.
You didn't fail at outbound.
Wrong inbox
Your last attempt emailed the address that was easy to find. The owner never saw it.
Wrong channel
LinkedIn is the default reflex. Most DTC owners aren't running the business from there.
owner field: -
seller type: unresolved
Harder than it looks
Storefronts don't name the owner. This is a technical problem, not a copywriting one. That's exactly where we started.
You didn't prove the channel fails. You proved it's hard. That's why you're here.
Live in 14 days. Booked calls by day 30.
Finding companies is easy. Finding the right data isn't.
Good ecommerce data isn't cheap, and it isn't sitting in a spreadsheet. We eat that cost, run it through Clay, and keep only the signals that convert. Most agencies can't promise this because they don't have it.
Three things nobody else in this space can say.
We ran your business before we ran your outbound
Before CartLead, we ran CRO tests, managed retention flows, and operated Amazon accounts ourselves. We didn't pick ecommerce as vertical number twelve. We know what breaks in your world because we've fixed it in ours, and that's what goes into every signal and every line of copy.
A reply is a start. A meeting is the job.
Most agencies stop at the reply and call it a result. We call the same day, while the prospect is still thinking about it, and turn it into a booked, attended meeting. You don't get a lead to chase. You get a calendar invite.
One retainer. Nothing stacked on top.
No software seats to buy, no separate line item for infrastructure. One number covers the data, the sending infrastructure, the copy, and the call. You know what pipeline costs before you sign.
We run 1.0x the market's reply rate.
Not magic. A formula. Hover it.
Questions worth asking before you book
Cold email is dead.
For volume senders, yes. Market reply rates sit near 0.45%. Ours hold at 1.6–1.7%.
1.6% doesn't sound like much.
It's about 3.5x the market average. And we report meetings booked, not opens. Most agencies won't give you that number because it's the one that matters.
An agency burned our domain before.
That's why weeks 1–4 are infrastructure. Separate domains, DMARC at enforcement, complaint rate watched. Your main domain never touches a campaign.
Why not just hire an SDR?
One person's output, none of the infrastructure or validation, and no ecommerce background to write from. You'd still own deliverability.
How do I know these are real ecommerce brands?
Three checks per record: domain match, LinkedIn ownership, storefront check. Nothing under 7/10 enters a campaign.
What happens when someone replies?
We call them the same day. An operator books the meeting, then works the confirmation so it's actually attended.
No guarantee?
No. We publish real numbers and qualify hard on the call. If it's not a fit, we say so.
We ran ecommerce before we ran outbound.
Neither of us started as a lead-gen agency. That's on purpose.
Three years building outbound systems for ecommerce agencies specifically. Clay enrichment, sequencing, deliverability, tuned weekly against real send data, not theory.
LinkedIn →
Ran Amazon, Shopify, and TikTok Shop accounts before this. Hands-on with Data Dive and Helium 10, and speaks the language of Amazon sellers because he was one.
LinkedIn →Here's exactly what booking gets you
Everything before the meeting is ours to run. Everything after it is yours to close.
We only work with ecommerce agencies. You already know if that's you.
This call is us qualifying you too.